How to Get More Followers on Twitter for Your Business
1. Make Full Use of Your Bio
Your Twitter bio is one of the first things people read when they look at your Twitter account, so you need to make sure that it does a great job of selling your company. Who are you? What do you do? Where are you located? Make it informative and professional without sacrificing personality, and people will be able to get a better idea of what you’re all about.
2. Use Hashtags
Hashtags are an easy way to take part in a wider conversation on Twitter or to connect with people tweeting about the same thing. If you’re unsure of what a hashtag does, it is essentially a keyword. If someone searches for, say, “#books,” then every tweet that includes “#books” will appear. So including a hashtag makes your tweet searchable and findable, therefore instantly increasing your visibility
3. Include Images
If you’re promoting a fantastic product, don’t just describe it – snap a photo of it and tweet it! According to research, tweets containing images receive 18% more attention than those without. Images are eye catching and can stand out on a busy Twitter feed crowded with text.
4. Social Media Tools
If you ever feel like there just isn’t enough time during the day to complete your work alongside thinking of creative and engaging tweets every hour or so, then social media tools can be fantastic. A tool like Hootsuite will allow you to schedule your tweets in advance, thereby leading to regular posts and increasing your visibility.
Keep working on these three key areas on Twitter and you should soon see an increase in your number of followers. Remember, these things take time and can’t be rushed. Don’t buy Twitter followers as this is not only against their policy, but will leave you with plenty of spam accounts with very little interaction.